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Integrated E-Commerce, Mail Order & Retail Solutions

Bushwear chooses Options E-commerce

Bushwear, one of the UK’s leading and most popular hunting, fishing, outdoor clothing and outdoor product retailers has simplified its Multi-Channel operation by implementing Options Ecommerce.  Options Ecommerce integrates seamlessly with Bushwear’s, existing Options Mail Order and Options Retail modules to provide complete channel to consumer coverage.

Alisdair Troup (Bushwear Managing Director) said: The addition of Options Ecommerce will enable us to finally join up all three of our sales channels, and should enable us to centralise control making our business more effective and efficient and ultimately provide the customer a faster and more consistent experience no matter how they choose to interact with us.

Tom Norton (Options Technical Director): We are delighted with the implementation at Bushwear.  We are pleased, that by extended the Options suite, we have helped increase efficiency and more importantly provide an improved customer experience.

Options Ecommerce is an extension of the Options Mail Order system that allows your company to maintain all the attributes of your products, stock levels, and promotions in one central place, regardless of the channel.  Focused towards the Multi and Omni Channel retailer the Options suite of products are best of breed to suit all sizes of company and market.


Contact Options: Mark Seymour (markseymour@options-mailorder.co.uk) or +44 (0) 1480 309582

Contact Bushwear: Alisdair Troup (at@bushwear.co.uk) or 0845 226 0469

Posted Friday, 14th February 2014